A big reason when we choose to buy online instead of going to a store depends on how easy the e-commerce company makes it to return stuff. So far, with most companies, all you have to do is ask for a return on the app or website and someone comes to your doorstep and picks it up.

While e-commerce companies have been wooing you with the option, in reality they hate returns because reverse logistics are a costly affair for them.

Which is why e-commerce platforms like Ajio and Myntra are changing their return policies. Some are even blocking some customer accounts.

But are customers ready to give it up yet?

Tune in.

* This story was previously featured on Daybreak in April, 2024

P.S Don’t miss our brand new Thursday segment, DAYBREAK UNWIND, in this episode!

This week’s recommendations:

Snigdha:
To read: The Buddha in the Attic by Julie Otsuka
To watch: Kalki 2898 AD

Rahel:
To watch and listen: Hanumankind – Big Dawgs | Ft. Kalmi

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