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pocket castDeepinder Goyal and Navil Noronha: a study in contrasting exits
And what that says about how far Eternal can push its norm-defying acts
Snigdha is the Head of Podcasts at The Ken and the co-host and producer of our flagship daily podcast, Daybreak. Before joining The Ken, she was the host, scriptwriter, and producer of 3 Things, The Indian Express’ daily news show.
Rajiv is the The Ken's in-house Audio Engineer who works on podcasts and all things audio. Having graduated from CMR University in 2020, Rajiv has worked in multiple industries such as Films, Independent music, Audio books etc.
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Losing IPL rights last year to Jio and then dropping HBO content has cost Disney+ Hotstar at least 21 million subscribers in just a year.
The streaming giant though, decided that IPL or no IPL cricket is going to be its biggest customer acquisition funnel in 2023. And it looks like they are holding on to that strategy. The Asia Cup was streamed for free on Disney Hotstar. Now, the ICC T20 Cricket World Cup is on and it’s available on Disney Hotstar too. The OTT giant is offering free live streaming of the event to its mobile users.
But a lot of the new survival strategy, put together by the Disney Hotstar’s head honchos, depends on how India does in the tournament.
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