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What stands between employees creating generational wealth through stock options is their own ‘zone of frustration’ and companies’ tight Esop rules
From product tags to affiliate links, Youtube Shopping handles all of it—leading to 40% of eligible creators using it within a year
Companies are trading in the chief marketing officer for channel-specific specialists, leaving marketers to juggle tactics without a unifying strategy
With retail investors and MFs pouring in big money, scores of stocks like Waaree Renewable Technologies, Mazagon Dock Shipbuilders, and PB Fintech have skyrocketed, way out of sync with their financials
Reliance Industries's right of way can’t always be taken for granted
From bean counting, the new finance leaders are now forming company strategies and driving major decisions. But at the cost of innovation
The lifestyle e-tailer had a stellar IPO in late 2021 and remained the top pick among tech stocks. But with the end of the lock-in period and questions over its fashion business, Nykaa is trading near its all-time low
The content-to-commerce company has acquired 12 brands. But it must now deliver on its promise of providing a safe harbour to these loss-making companies.
A year after listing, Paytm, PB Fintech, Zomato, and Nykaa have each had some big losses. What they have going for them is the mountain of IPO proceeds still at their disposal. But they can’t seem to shake off the pain that comes with investors looking to cash out
Little Black Book (LBB) aced content-led brand discovery but failed to crack e-commerce. As it struggled to stay afloat, lifestyle e-tailer Nykaa threw it a lifeline.
Zomato’s IPO brings the inflationary forces of the startup world to public markets in India—it’s not a question of what public markets can do for Zomato, but what Zomato can do for public markets
Beauty website Purplle flew under the investor radar for a long time, even as rival Nykaa kept growing. It’s now coming into its own, after a $38 million infusion from Goldman Sachs and Verlinvest
From none in 2010 to 28 as we enter 2020, India's stable of unicorns has grown to become the third largest in the world—beaten only by China and the US
As private equity funding floods India’s tech startup ecosystem, it’s transforming everything from company to VC behaviour
Nykaa was one of the first to jump on the online cosmetics bandwagon. But now, retailers from Shoppers Stop to Myntra and Amazon want in—and are looking to knock Nykaa off its throne
From black-market import groups on WhatsApp to stores across the country, Korean “functional cosmetics” have well and truly arrived, snail mucin and all
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